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Our "New Arrivals" page is updated regularly as new products enter our showroom. As soon as something comes in, a note is posted here. It is your source to keep you up-to-date with the latest styles and designs.
Click the thumbnail pictures to view the frames in extreme closeup, detailed glory. But for the ultimate experience, you'll just have to stop in and try them on.
 4-14-11: The newest pieces of the Kenneth Cole New York and KC Reation lines arrived today.
Vision Expo East took place the end of March. We're seeing a lot of the latest frame styles, getting orders placed, and beginning to see those pieces come through the door now. Just unboxed 20 pieces today alone including Banana Republic. Also here now, the first of the brand new "William Rast" collection from Viva International. Pictures to come by the end of the week.
Here are some of the newest CK frames and sunwear. The newest fun and funky frames from Vogue are on display. Bold stylings
in a wide variety of colors make these a great choice with spring right around the corner.
It's hard to believe the month of February has already passed, but time flies when you see six reps in two weeks, all with the latest styles. Many of the frames are now on our boards. Everything else should be in by the first week of March. The newest Oakleys
are now here and on display. Lots of fresh new opthalmics, this is the largest release of new men's styles in quite
sometime! They have even begun making the special edition "Ducati" and "Live
Strong" lines in four different opthalmic frames.
  New product from Morel, including OGA for men and Koali for the ladies, has begun to trickle in.
The newest styles from D&G and Rayban began arriving the last week in January. Bold styles in fun colors pretty much sums it up. If you're not crazy about the color of our display frame, keep in mind each style comes in three or four different colors.
SKAGA is now here! Scandinavian designs for both men and women. This
is our newest line that we've recently picked up. However, to truly appreciate them, you'll need to try them on.
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